The Right Audience
Pendo lets you segment users based on how they use the app; create audiences based on screen-views, cart abandonment, or certain actions.
You can also segment users according to their app usage (first-time, loyal or returning users) or demographics (location, device types, etc).
Have other data on your users that you want to leverage in the app? With Pendo, you can import external audiences you’ve defined in other tools and target them in the app so that you always reach the right audience.